
You can provide shopping recommendations for relevant and related products and customized searches for all of which remove friction from the purchasing cycle. Your brand needs to provide a highly personalized customer experience of the product to customers no matter how and when they shop or where they shop. Whether customers buying online or complaining about products on chat. Your customers interact with your brands through multiple channels at different times. It helps marketers to create effective and personalized one to one messages or emails and content based on consumer preferences and intent.To engage more effectively to customers by suggesting when and on which channels to reach out to customers effectively at the right time.To know your audiences pretty more deeply by uncovering consumer insights and making predictions for a better experience.Marketing Cloud Einstein gives the benefit to the marketing team as:

So Marketing Cloud Einstein can help you to achieve this in an effective manner. Analyzing past customer experience and behavior helps marketers predict future behavior in order to anticipate customer needs and guide them to better experiences.
SALESFORCE EINSTEIN PLATFORM .PPTX HOW TO
Every marketer needs to know which channel customers spend the most time in and how to deliver the right content to them at right time, and when to engage with them because every customer is unique and important. The aim of marketers is to understand their customers in a better way so that they can deliver the most effective and personalized campaigns for better response.

In the Sales cloud, the aim is to sell more and more products. Automate routine tasks and priority, so your users can focus on customer success in a better way.

It recommends the best actions for them and makes the most out of every engagement in which they are involved.It predicts outcomes so that your users can make decisions faster with confidence and perform actions more positively.It discovers insights that bring the best new clarity about your company’s customers.In the Commerce field, Salesforce Einstein helps retailers recommend the finest product to all customers, and increase revenue.In the field of Marketing, salesforce Einstein helps marketers send the right content to the right customer at the right time on the right channel so that it increases customer engagement along the journey.In the field of Service, salesforce einstein helps us, customers to find answers immediately on their mode of channels and helps agents to resolve cases faster by urgent cases and recommending the correct articles that are helpful.In the field Sales, Salesforce einstein helps reps to the best opportunities and leads so they can increase the conversion rates, can close more and more deals with customers.

